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Privacy & Security

Dragons fully respect your right to privacy with regard to the information you supply to us as a result of visiting this website. In order for you to make an informed decision about using this site, we recommend you read this policy, which outlines our practices regarding any information we obtain about users of the Dragons of Walton Street website.

Contact details and financial information

Dragons and/or its agents may require you to provide certain information in order to provide a service to you and to fulfil licensing transactions. Items of information you may be required to provide include, but are not limited to, your name, postal address and email address, telephone number and credit card details.

Information collected from this website and how it is used

The information you provide enables Dragons and/or its agents to complete transactions you request through the Dragons of Walton Street website. Dragons and/or its agents do not store credit card details after the transaction has been authorised. When you register with Dragons, we will require your email address. Dragons may also use the contact details supplied by you for marketing purposes, such as mailshots and email updates but only with your permission. Dragons and/or its agents do not sell or rent information about its customers to third parties. 

We may also profile your web activity so that we can gain a better understanding of our users. This could include, for instance, compiling lists of the most popular search terms, based on individual searches. This will help us to continually improve our service and may also be used for marketing purposes.


The Dragons of Walton Street website uses cookies to keep track of your orders. A cookie is a small piece of text data, which is placed on your hard drive by our web server. This enables us to recognise your registration details automatically and serves to make your browsing experience more comfortable. The cookie received by your computer is unique to you and can only be read by the originating web server. We do not use cookies to examine your surfing behaviour before or after leaving the Dragons of Walton Street website. In order to access your account on the Dragons of Walton Street website, you will need to use a browser that accepts cookies (please ensure that this feature is enabled).


The Dragons of Walton Street website includes security features which are designed to protect the accuracy and confidentiality of the information under our control. This includes encrypting all payment information using Secure Socket Layer (SSL) technology. Your username and password will remain confidential to you and the system administrators. This information is kept in a separate secure database and is not accessible via the Internet. We undertake a regular review of security measures, in order that our website remains safe for your privacy and protection.

The Data Protection Act 1998

Dragons complies with the Data Protection Act 1998. As stated above, any information that you supply to Dragons via the website will be used only for our administrative, marketing and accounts/record-keeping purposes. We update our database records on a regular basis and are committed to keeping all client information confidential, current and accurate.

Payment Security

We use Secure Hosting for all credit card transactions. Secure Hosting offers peace of mind by providing protection from misuse of your credit card or other details related to your purchases from us, and it provides both you and us with protection from fraudulent use of your cards. As soon as any customer begins the order process, all of the information that is transferred is encrypted using SSL encryption. Even if this data could be intercepted over the Internet it would be useless, due to the encryption.